Eric Nichols’s role as BDC Director of Apple Honda in NY will play a key role in his workshop when he shares BDC best practices creating an action plan to gain management acceptance of BDC process that supports the sales team and establishing what a BDC is responsible for. Apple Honda credits Eric for taking its BDC from its lackluster infant stage and molding it into an award winning revenue generator. Apple Honda’s BDC handles all incoming and outgoing calls, data mining, sales/service retention, and customer follow-up. Over the past 10 years, Eric has been recognized in the internet sales community as an innovator.
Automotive Leadership Conference Day's Events
Join the country’s automotive leaders for a one day conference where leading trainers and product developers will share innovative approaches to sales and retention.
Thursday, July 25, 2018
Beach Club Estate
Lake Ronkonkoma, Long Island
One-day conference. Industry leaders come together to network and review new products and solutions. Take every workshop or as many as you like and enjoy networking, meetings and the beautiful surroundings at the Beach Club Estate.Walk away with the innovation to stay an influencer.
9:00-9:45Registration and Breakfast
10:00-11:00 John Grillo – Pure Auto Price – Put your data to work for you. Use your dealer management system as a lead generator, while minimizing your ad spend and increasing retention
11:00-12:00 Ralph Paglia – ADM Consulting, LLC – Artificial intelligence and automated bidding management platform increasing ROI with Google adwords
12:00-1:00 Lunch and Network
1:00-2:00 Eric Nichols
2:00-3:00 Noel Walsh – NWNA New Hire – Find the candidates you need without bleeding recruitment and training dollars.
3:00-4:00 Stan Sher – Dealer E-Commerce – Use social media like a rock star. Create quality content for social media that leverages engagement and high conversion
4:00-5:00 Richie Bello/Jeanne Fontana – Richie Bello West Veterans program – The industry benefits while supporting our veterans of the military, creating an army of qualified men and women who will build our dealerships and our industry’s reputation.
5:30-7:30 Dinner with Open Bar
Registration: $295 per person and 20% discount for each additional person.
The Beach Club Estate
Tucked away on the shores of Long Island’s largest freshwater lake, the majestic Lake Ronkonkoma, the Beach Club Estate is the perfect venue for conferences and corporate meetings. The superb cuisine and exceptional service combine to offer a memorable experience.